Upside: Social Prediction Platform on Base Network

Upside is an innovative social prediction platform built on the Base blockchain. Its core concept revolves around predicting and wagering on the trends of social content dissemination. Users can submit links to content they believe has the potential to become a "hit", including tweets, articles, or videos. Subsequently, the platform will create an independent prediction market for each submitted link. Other users can participate in the prediction by purchasing "votes", determining whether the content will gain widespread dissemination.

To participate in the prediction, you need to use the USDC stablecoin to purchase "tickets". The initial ticket price is 0.01 USD, with a maximum of 1 million tickets issued per market. The ticket price will dynamically increase with the purchase volume. Users can choose to hold the tickets and wait for appreciation or sell them at any time for profit. All transactions will be recorded on the blockchain, ensuring transparency and traceability throughout the process.

Upside adopts the "unique link market" system, meaning that the same content can only create one market. This mechanism encourages users to discover and submit potential content as early as possible. After each round ends, outstanding markets will receive rewards from the platform's "prediction pool," which will be distributed proportionally to link submitters, original content creators, and voting participants, all paid in USDC.

Compared to traditional prediction markets, Upside's uniqueness lies in its focus on the subjective trend of content popularity rather than the objective outcomes of events. This design aligns more closely with the usage habits and judgment methods of social media users. The platform does not require users to upload or host original content, but instead uses external links as the basis of the market, concentrating on speculative behavior regarding the potential for content dissemination.

Upside has designed a diversified revenue model that covers multiple roles such as content discoverers, voters, traders, invitees, and original content creators. For example, if a content discoverer uploads a link that receives the most votes in a certain round, they can earn 5% of the prediction pool as a reward; users holding votes can share 80% of the rewards; original content creators can earn 15% of the prediction pool if their content becomes the winning market.

It is worth noting that the same content can consecutively become the winning market in multiple prediction rounds, and relevant participants may therefore continuously gain profits. To prevent manipulation, Upside has implemented measures such as on-chain recording, minimum funding thresholds, and a five-minute settlement delay.

Currently, all features of Upside operate on the Base network, benefiting from low transaction costs and high processing efficiency. The barrier to entry for users is low; they can create or join a market simply by pasting a link. The content currently supported mainly comes from the X (formerly Twitter) platform, and it may expand to more social platforms in the future.

Upside will officially launch on June 10, 2025, and is currently in the invitation code registration phase, with a limited user base primarily concentrated in the cryptocurrency community. Some users have reported issues such as registration delays or content verification failures during peak times.

According to public information, Upside completed its pre-seed round of financing in December 2024, raising $1.2 million with a valuation of $10 million. Specific details regarding the investors, equity structure, and agreement have not been disclosed.

From the current functionality, Upside already has core mechanisms for market creation, trading, pricing, and incentive distribution. In the future, community features such as leaderboards and historical records may be further developed. Overall, the platform is still in the early stages of product development, and its mechanisms and features are continuously being iterated.